Dan-O’s Seasoning attended its first Natural Products Expo West show on March 8th – 12th. Expo West returned to an in-person event for the first time in 2 years. The event has been hampered by the coronavirus pandemic for the last couple of years. The event was canceled in 2020 and was fully virtual in 2021. So this massive in-person event was not only a huge deal for us, but also for the entire event itself. In this year’s event, there were 2,858 exhibitors in attendance.
Dan-O’s was the perfect match for this event. We pride ourselves on offering all-natural products with no GMOs or chemicals. Expo west focuses on showcasing innovative all-natural products.
“The Natural Products Expo West (spotlights) new organic and clean label food innovation, with a look at the trends shaping the future of the nearly $300 billion industry.” – Natural Products Expo West
“As a newer and emerging name in the space, I was blown away by the brand awareness Dan-O’s generated at such a staple event in the industry,” said Tyler Watson VP of Sales at Dan-O’s Seasoning. “It verified that our daily grind and grassroots efforts are gaining recognition at the national level. Our experience at Expo West was nothing short of Dantastic!”
The Natural Products Expo is a private trade show and isn’t open to the public. Despite that, it’s still one of the largest events of its kind in the country. Expo West’s registration totaled more than 60,000 people with more than 60% of them being buyers from major retailers across the country. The estimated final attendance amounted to nearly 85,000 people.
“Attending events like these will allow us to introduce our Dan-Good products to more customers.” Founder, Dan Oliver said. “We were so excited to be part of such a huge event like Expo West.”
This is exciting news for our customers. We are constantly getting questions like, “Where can I buy Dan-O’s locally?” Events like these will allow us to create new relationships with buyers from national retailers that may potentially carry our products. With more national retailers on board, there will be more places where customers can buy our products near them.