While Dan-O’s Seasoning was a sponsor for the event itself, it was also a product sponsor for a group of participants named 4 Guys and Grill. The team reached out to Dan-O’s earlier in the year, with thoughts that Dan-O’s signature seasoning blend should be part of the competition.
The team included Dan-O’s Seasoning in their dry rub recipe, and of course, with some encouragement from Dan Oliver, sprinkled some on the slices of pork they served up for the crowd. Dan-O’s also provided the team with custom T-shirts and hats for the event.
