Dan-O’s Seasoning’s success can largely be attributed to our growth and popularity on TikTok. We were thrilled when we reached this tremendous milestone. Our founder, Dan Oliver, started posting to the platform back in December of 2019. When he posted that first crab cakes video, he never would have imagined that we would be sitting at 2 million followers today.
This account was started by Dan just to show him experimenting with different recipes using Dan-O’s. Even despite all of the new followers, this channel has stayed true to its roots. Most of the videos are still just Dan in his kitchen trying new recipes he comes up with and seeing how they turn out.
We just want to take a moment to thank all of our fans, from everyone who has been here since the beginning to those who just started watching our videos. We could not have reached this point without all of our amazing fans.
Since we first started, we have received 32.8 million likes and hundreds of millions of views. It took 2 years to the first 2 million followers and we are so excited to see where we will be in the next two years from now.
We have so many exciting things to come. Because of our dedicated fans on TikTok, we are able to bring you new products like our Hot Chipotle Seasoning or bring Dan-O’s to more stores near to you. So just keep watching, tell a friend, and help us “change the world, one bottle of seasoning at a time.”